Sunday, September 28, 2008

Star Lamp: Product Rationale


What is it?

Star Lamp is an oil burning unit constructed of sheet aluminium in order to provide a flat packed form later able to be transformed into the final shape. Here, everything down to the candle is included in the set comfortably fitting in it's C4 mailing parameter.

The Target Market



Exploration into the young newlywed market exposes the lack of, not only quality wedding gifts, but gifts with character and story behind their form.

  • Newly Wed couples
  • 20-30
  • DIY
  • Chic taste in decor

Form

Governing form were the constraints placed upon the project of the market wants juxtaposed with the material properties of the chosen material. Rigid construction and heat and fire concerns determined this material as the most appropriate, given the mass production application targeted.

From the target market involved heavily with a hands on aspect within their lives, an allen key/ screw system was used to not only suffice the markets tactile wants, but to give a permanence to the final product.

Finish and peripherals were formed to suit the aesthetic of the target market, where the distinct appeal of polished aluminium grounds the Star Lamp form and gives a luxurious feel to the overall composition.



Included Instructions


Manufacture Diagram

2 comments:

Ray V said...

I like how an object with this kind of shape and this kind of material can fold easily and be flat packed. This type of present fits your target market pretty well as the gift is very appealing so that means its not too crappy as a wedding present to throw away and left on the side never to be touched again but can be a source of enjoyment to piece together and see the final product.

To me the only thing is the colour it looks dull but maybe thats just the photos but overall great work!!

Anonymous said...

Pat once again i love your work. i rally like the form of this product, i think it has a really interesting shape. I also like that you've kept the assembly simple and that no rare tools are needed, this is good for a postal present which requires low complexity. the only fault i can see is that maybe the pieces would move around in the post maybe scratching each other and lowering the overall finish quality. great work!