objectified: task one

A culmination of design thought and design intent, the objectified video arouses engagement with the built world and attempts an answer to the question that is design. Inevitably thwarted by substantial differences in design situations, we arrive at many ideologies at how to tackle design problems.

Whimsically defined, "good design is as little as possible" Dieter Rams inextricably captures the continual form study and battle of what it means to give an object purpose and meaning. As designers, we are continually analyzing ways to provoke this purpose and meaning for newer and apparently better objects, however this is fraught with issues of sustainability and ecology that have only just been defined within our lifetime.

Exposed is the reality that designers no longer just work with materials "in a way to expose their best attributes" but have to seriously consider a product "from sourcing materials, to designing, to production to shipping and then eventually designing a way for the products to be disposed of responsibly."

Compounded with creating objects that satisfy the "real audience" of each individual user, objectified forces us to realize the enormity of the task that is design. I now understand the struggle and effort that goes into making our existence meaningful to society.

Attempting to answer questions of usability, manufacture/ disposal, sinectics and visual language my value of design and its societal impacts have been reconsidered as a tool that continually betters our existence.