Ross Lovegrove: Design Nature Art

Observing the interaction of organic form has developed such an applicable stance for an approach to a design problem. Demonstrating how natural form is beautiful, Lovegrove inspires for an alternative means to an end. Functional and "funky" have been foreseen to be infinitely available through a reiteration of this form, where an outside approach "not interested in Blobbism,"or "set out to make funky" forces upon us this intuitive system of thoughts and processes.

Tangibly, Lovegrove highlights his "fluid studies" in efforts including the Ty Nant water and "single surface" projects, of which encapsulate this underscoring message of design nature and art. Considerably notable is the water bottle application, where he successfully negates the problem of shaping water, a formless entity into a visually enticing piece.

This desire of reinterpretation is partial to current design situations, of which tend to require a more efficient and "fat free" design theology to allow for more interaction with human emotion and tendencies, a proven prerequisite to successful design solutions.

Conversely, this emphatic urge to create such shapes and form negates against what is already being perceived as beautiful. As Lovegrove argues against the "ten thousand part car" in want for a more simple solution, there is already a solid fan base who's ideal is elsewhere and who's viewpoint has become associated with a certain style. Who knows? Maybe he is a genius,humanity will not realize until long after he's dead.

Lovegrove iterates the impact of form and exploits its ability to impact people's soul and emotion. From this we can extract the applicability of the natural to any form in the modern world where nature's fluidity and liberation of form can be interpreted in not only beautiful, but functional design.