Yves Behar: Get Some

A quirky look into the mind of a dynamic visualizer. Behar follows the road on an uncompromising journey in design, allowing us to understand the didactic philosophy that allows well thought out objects to "tell their stories." A passion for design has promoted a different approach to the ever present design problems, where creating the "skins" or the "pretty stuff" is no longer allowed to restrain an outcome.



To be extracted from this is the applicability of allowing for a project to thoroughly satisfy the "entire human experience" based on deeply implanted values. Highlighting the impact of values on design, Behar realizes that a simple skin will no longer suffice for the intuitive market and sets about creating new experiences, within products, by allowing for hardware to be as easily moulded as a shell. In essence everything must be designed.



This holistic approach defines the personality and connection so evident within each project. Physically applicable within each design, from the Xo Laptop to the New York City Condom, we ascertain the relevance of "defining the experience" through a product's tangibles and explore how this connection of values allows a product to touch the user. Here a computer is able to capture the imagination of the world's youth and a condom dispenser is able to communicate its purpose by being sculpted under the predominant factor of values.


From an understanding of the endless nature of design, Behar has communicated that designers are not just stylists, but purposeful creators of the entire human experience; the reason why consumers will love the product. Design creates conversation. It breaks the ice. Design tells us its story.